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Improving compliance

Client 

Testogel 

Sector

Male health

Category

Content + Patient literacy

The Task

Testogel is indicated for the treatment of hypogonadism due to testosterone deficiency in men. It is a long-term therapy and application needs to become a natural part of a patient’s daily routine, with maximal benefits often seen beyond 12 months. Our task was to create an app to help patients to visualise and track their progress and to instil confident, regular use of a treatment.

Testogel app screens

Work

The Testogel treatment tracker app was adapted and localised to the UK with a new design and additional functionality.

 

It included tools to:

  • Track daily applications 

  • Enter lab results 

  • Appointment reminders 

  • View tracking history

 

We added new content, including patient stories and tips about how to establish a routine, and how to use the new pump dispenser.

 

The final version for upload to the Google Play and Apple App stores. It was available to download in both stores for any patient prescribed Testogel.

Outcome

By enabling patients to track their daily applications of the topical gel, record their testosterone levels and access a media library, the app enhanced the treatment experience, and consequently improved compliance and treatment optimisation.

Group of men in a sports changing room
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